News Detail

New Dublin GAA Jersey is unveiled at AIG Insurance Head Office

New kit to be worn by all four codes for the championship season

Dublin GAA officially unveiled their new O’Neills playing kit at an event at official sponsors AIG Insurance’s Head Offices in the capital today. To mark the event AIG wrapped its building in a giant version of the new look jersey from early this morning.

This is the second new jersey introduced by Dublin since AIG’s sponsorship began in late 2013. The previous version has been the biggest selling GAA jersey in history.

Available to buy from tomorrow on www.o’neills.com and in sports outlets across Dublin and the country (RRP €65) the new jersey takes its inspiration from Dublin jerseys of the past staying true to the heritage and history that makes it sacred to Dublin players and supporters. It reflects the #DrawnFromHistory social media campaign which has supported the much anticipated launch.

The jersey will be worn for the first time in action this weekend as the Dublin minor hurlers face Kilkenny in the Leinster semi-final at Parnell Park on Saturday.

Dublin captain Noelle Healy, was on hand at today’s launch to help reveal the new jersey and playing kit.

General Manager at AIG Insurance Declan O’Rourke said; “We are very proud to see our name on such an iconic jersey. It has been a real honour to be associated with the success of Dublin GAA over the last two years. We’re delighted with the new look jersey and hope to see Dublin’s stylish teams wearing it to success in the championship season ahead.”

All Dublin GAA club members can avail of great value insurance savings with AIG by visiting www.aig.ie.